The Art of Government Communications 

The Art of Government Communications 

About This Course

Don't let poor communication undermine your policy success. Master the art of government communications to bridge the gap between intent and impact, and turn headlines from blunders to triumphs. 
This course introduces the principles underpinning effective policy communications, and takes you through the key steps in the cycle from design to implementation.  

Training Dates

To be advised.
Contact us to register your interest 


 Approximately 6 hours

Learning Mode

Live instruction – online or in-person


Obtain a Certificate of Achievement from CAG


No pre-requisites required 

Learning Objectives

What You Will Learn

By the end of this course, you will be able to:
  • Articulate the importance of effective policy communications and how it is integrated into the policy design process
  • Identify the principles underpinning effective policy communications
  • Explain the key steps for effective policy communications
  • Apply these principles and steps to a given policy scenario 

Who This Is For

Public servants at the early to mid level for whom effective policy communication is an important consideration in their work.   

Course Outline

The importance of effective policy communication

Key considerations for policy communication 

Steps for effective policy communication  

Policy communication in practice

Contextualising key lessons 

Frequently Asked Questions (FAQs)

How long do I have to access the course?

You will have access for one year.

What do pre-requisites mean?

Some courses require that you have a particular set of skills or knowledge before you begin the course.  You are strongly encouraged to complete the pre-requisite course first if there is one listed on the course page.

Can I pay via other channels other than credit card, Google Pay and Apple Pay?

Unfortunately, not at the moment. 

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